BLAZING NEW TRAILS! HERE'S THAT SHARP-SHOOTIN' SON OF THE SAGE-BRUSH...THE ARIZONA COWBOY...BACK IN ANOTHER BIG ACTION THRILLER! (original ad - all caps)
The true savage story of BILLY THE KID!
They Carved a Scar of Ravaging Terror Across The West!
'ONE OF THE MOST THRILLING STORIES OF AMERICAN HISTORY EVER FILMED!" (reissue poster-all caps)