A man can learn a lot about himself on the river
The Wild, Wanton Fury of 1,000 Howling Savages!
From the roaring , raucous, rowdy pages of the best-loved legend of the West!
New York as you've never seen it.
CRIMSON-STREAKED ROMANCE HITS THE TRAIL! (original print ad - all caps)
This is the West as it really was. ABSOLUTELY RIDICULOUS!
A Wondrous Adventure Into a Mysterious Barbaric Land Lost Forever in Time!
The shot heard round the world thunders across the screen !