THE PICTURE YOU HAVE BEEN WAITING FOR -- (original ad - all caps)
Women fall for him - The screen's new and romantic young star in an explosive role !
American Ace Meets Russian Spy!
"LITTLE CAESAR" PACKS HIS GAT UNDER A TOP HAT TO SMASH ACROSS THE TOP HIT OF THE YEAR! (print ad - Lubbock Morning Avalanche - Tech Theatre - Lubbock, Texas - March 2, 1938 - all caps)