He is a new kind of gunfighter!
DOUBLE HANGING -- DOUBLE THRILLS! (original print ad - all caps)
O. Henry's famous caballero faces deadly danger... in a senorita's eyes!
Roaring out of the blood-swept pages of history . . . comes the only authentic life story of the Southwest's last outlaw . . . and his colorful career !
An epic as big as the land that shaped it.
LAST OF THE FRONTIER GAMBLERS! (original ad - all caps)
They stay on target. The target is a cop.