If you stop dreaming... you stop living.
THRILLING DRAMA OF CALIENTE DAYS! (original poster-all caps)
FEW MEN LIVE MORE EXCITINGLY...MORE DRAMATICALLY! (print ad - Lubbock Morning Avalanche - Tower Theatre - Lubbock, Texas - Feb. 19, 1944 - all caps)
The Middies March To Glory In Football And Romance!
DRAMANTIC ROMANCE OF A GREAT FOOTBALL STAR! The cheers of the mob deafened this grid hero to the heart-call of the two women who loved him!